Privacy Policy

Sinar Dagang ("we", "us", "our") is committed to handling your personal information with care. This policy explains what information we collect, how we use it, and your rights in relation to it. It applies to visitors of our website at sinardag.live and to clients who engage our consulting services.

1. Who We Are

Sinar Dagang is a business consulting practice registered and operating in Malaysia. Our registered address is B-12-8, Plaza Mont Kiara, 50480 Kuala Lumpur. For data-related queries, contact us at [email protected].

2. What Personal Data We Collect

We may collect the following types of personal data:

• Your name and contact details (email address, phone number)
• Business information you share during enquiries or consulting sessions
• Information submitted through our website contact form
• Usage data collected automatically via cookies (see Section 5)
• Records of correspondence between us

We collect only what is necessary to provide our services or to respond to your enquiry. We do not collect sensitive personal data such as national identification numbers, financial account details, or health information.

3. How We Use Your Data

We use your personal data for the following purposes:

• To respond to enquiries submitted through our website or by phone
• To deliver and manage consulting engagements you have engaged us for
• To send you written summaries, session notes, and follow-up materials related to your engagement
• To improve our website and understand how visitors use it (via analytics cookies, where consent is given)
• To comply with legal obligations applicable in Malaysia

We do not use your data for automated decision-making or profiling.

4. Legal Basis for Processing

We process your data on the following legal bases under the Personal Data Protection Act 2010 (PDPA) of Malaysia:

• Consent — where you have provided it (e.g. via our contact form or cookie consent)
• Contractual necessity — where processing is required to fulfil a consulting engagement
• Legitimate interest — for managing our business operations and improving our services

5. Cookies

Our website uses cookies to help it function and to understand how it is used. These fall into the following categories:

• Essential cookies — required for basic site functionality and cannot be disabled
• Analytics cookies — help us understand visitor behaviour (Google Analytics); only set with your consent
• Preference cookies — remember your settings between visits; only set with your consent

You can manage your cookie preferences at any time by visiting our Cookie Policy page.

6. Data Retention

We retain personal data for as long as necessary to fulfil the purposes described in this policy:

• Enquiry records: up to 12 months from the date of last contact
• Client engagement records: up to 5 years following the end of an engagement, for professional record-keeping purposes
• Analytics data: as per the retention settings of the relevant analytics platform

After the applicable retention period, personal data is deleted or anonymised.

7. Data Sharing

We do not sell or rent your personal data to third parties. We may share data in the following limited circumstances:

• With service providers who assist in operating our website (e.g. analytics platforms), subject to appropriate data processing agreements
• Where required by Malaysian law or a court order
• With your explicit consent

8. Data Security

We take reasonable technical and organisational measures to protect your personal data from unauthorised access, disclosure, alteration, or loss. These include restricted access controls, secure file storage, and appropriate IT security practices. In the event of a data breach that poses a significant risk to your rights, we will notify you and the relevant authorities as required by applicable law.

9. Your Rights

Under the PDPA and applicable Malaysian data protection law, you have the right to:

• Access a copy of the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Withdraw consent where processing is based on consent
• Request deletion of your personal data, subject to legal obligations
• Object to or restrict how we process your data in certain circumstances

To exercise any of these rights, contact us at [email protected]. We will respond within 21 days.

10. Links to Other Websites

Our website may contain links to external sites. We are not responsible for the privacy practices of those sites and recommend reviewing their privacy policies before providing personal information.

11. Children's Privacy

Our services are intended for adults (18 years and above). We do not knowingly collect personal data from minors. If you believe a minor has submitted data to us, please contact us and we will delete it promptly.

12. Changes to This Policy

We may update this policy from time to time. When we do, we will update the "Last Updated" date at the top of this page. Continued use of our website after changes are posted constitutes acceptance of the updated policy.

13. Contact for Data Enquiries

For any questions about how we handle your personal data:

• Email: [email protected]
• Address: B-12-8, Plaza Mont Kiara, 50480 Kuala Lumpur, Malaysia
• Phone: +60 16-394 7251

If you are not satisfied with our response, you may contact the Department of Personal Data Protection (JPDP) of Malaysia.